Built around one leader at a time. You.
It usually starts with the thing on your desk.
A leadership team that's good, but not yet operating at the level the next chapter requires. A succession question with more weight than expected. A key business relationship that's become harder to navigate. A growth ceiling that isn't only about strategy. The hire you can't get wrong. The decision that's been sitting there for months. Whatever it is, it's real work, and it's where we begin.
You've done what capable leaders do. The books, the systems, the right hires. Most of it is working, and you'd know if it weren't. And yet, you still feel something is missing.
You're the one leading through it. You are the LynchPyn of your world. When you wobble, everything does. The business feels it. The team feels it. The family often feels it first.
So everything runs through one person. Every problem finds its way to you. And in my experience, most leaders tend to themselves last, in whatever time is left, if there's any left at all.
Everyone brings you their problem. Who do you bring yours to?
That's why this work starts with the problem and stays with the person. For your company, that's you. For you, that's me.
He brings clarity to an otherwise messy job, something that is hard to come by in the lonely world of being an entrepreneur.
I can sit at the boardroom table and the kitchen table.
We work your business at full strength. I've built and run companies of my own, and I've spent years putting operating systems into other people's. They do a lot. What they can't reach is the person making the calls, and a company never runs better than the leader carrying it.
So we work both, in the same conversation. The problem in front of you, and the person making the calls behind it. That's the part almost no one else brings to the room, and it's why this holds where the systems run out.
There's no program. There's a conversation, and then there's you.
The real business context, and the leader inside it. The work usually moves through three layers.
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The issue in front of you
Whatever's actually on your desk, worked at full strength. That's where we start, and it's not incidental. It's the door.
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The leader carrying it
Every business problem lives inside a person making calls, setting tone, deciding what gets attention and what doesn't. As we work, that's what we get to. Where you trust yourself and where you don't. What you're carrying that was never yours to carry. The decisions that sit for months, and what's actually holding them there. That's the work that moves the rest, and the company usually feels it before you can fully name why.
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The person they're becoming
At some point the work produces something that doesn't show up on a scorecard. The future the leader has been naming stops feeling like something they're chasing and starts feeling like something they're growing into. And when who you are catches up to the future you say you want, everything moves differently.
The work is shaped by the M.O.R.E. Method™.
Meaning. Ownership. Realignment. Energy. These four are where we look, in your life and in the company you run. A shift in one tends to move the others.
Read about the Method →This is a relationship, not a project.
A project ends when the deliverable ships. This work doesn't move that way. It takes time to stop solving every problem the way you've always solved them. Over time the conversation widens. What looked like a business problem shows itself as a leadership problem. What looked like a leadership problem shows itself as something deeper.
Some seasons are about the business. Some are about the team. Some are about a decision, a transition, where family and business overlap, or the next version of your role. The work changes because your world changes. What stays the same is the relationship: a private place to think clearly, tell the truth, work the real issue, and move the next chapter forward.
There's no contract that keeps a leader for years. Most of mine stay anyway. The work is why.
"I've worked with Anthony for more than seven years. He has helped me become a better person. A better father. A better husband. A better friend. A better leader.
There is nothing cookie cutter about the way he coaches me. He knows me. He's been a coach, a mirror, a confidant and, at times, the person willing to tell me exactly what I needed to hear.
And he pays attention. I can reach out to him whenever I need him, but just as importantly, he reaches out to me. Sometimes he knows I need a conversation before I've even admitted it to myself.
There are very few people I can point to and say, without hesitation, 'That person changed my life.' Anthony is one of them."
"I met Anthony over twenty years ago, way before he was my coach. We were in Forum together for years, and that's where you really get to know someone, because it's not the surface stuff, it's everything. By the time he started coaching me six years ago, I thought I was pretty sure who I was getting. He did not disappoint.
When you are in a room with him, you can feel it. He's just real. He cares. He's been with me through some of the best times of my life and some of the hardest, and he was there for every bit of it.
It's never just the business challenges. He's there for all of it."
In the business, the numbers, the team. And at home.
I'd stopped questioning my own version of what happened.
"I'd been stuck on the same decision for a long time.
I had a pretty clear story in my head about how we'd gotten there. Told it to myself so many times I'd stopped questioning it.
Anthony would never tell me I was wrong. He's too smart for that. He knew I'd just defend it. Instead he'd ask a question. I'd answer. Then he'd ask another one.
Somewhere in there I'd hear myself say something and think, wait. That's not actually true.
He gets you to look at things differently without telling you what to think."
A good company. Five times the revenue.
"We were a good company. We just had a lot of opportunity to improve the way we operated, and Anthony helped us do that. We had different personalities, different agendas on the executive team, and he had a way of getting people working together I hadn't seen before. Real operating system, clear process, the structure to actually run the business the way it was capable of running. Revenue grew fivefold. You could see it in the numbers, but you could also feel it in the building.
What surprised me was how personal his interest was. Not just in the company, in me. The company got better because I got better.
I'd wholeheartedly recommend Anthony to any leader who wants to build a better business and become a better version of themselves in the process."
He already knew. He just hadn't said it out loud.
"I knew someone on my leadership team was wrong for the role. I knew it for a long time. And I kept finding reasons to wait.
Anthony helped me separate the decision from what it would mean for me. The real reason had nothing to do with him. I didn't want to do his job.
Once I could say that out loud, the decision wasn't hard anymore. I made the change that quarter."
Does your family get the same version your clients get?
We were on a call and home came up. He said things were kind of tense. So I asked him a simple question.
"Does your family get the same version of you that your clients get?"
He laughed. "Probably not."
So I asked him what they actually get when he walks in at night.
"Honestly? I'm usually still on a call when I pull into the driveway. Somebody at the table is telling me about their day and I'm reading an email. I'm there, but I'm not really there."
Then he stopped. He didn't say anything for a while. When he did, his voice had changed.
"The people who matter most to me are getting what's left of me."
He couldn't unsee it, and a lot started to change after that conversation. One of the first was the smallest. He started treating the drive home like the drive to the most important meeting of his day, because it was.
His family noticed before he said a word.
"I'll say the thing testimonials probably don't say. There were times I dreaded my calls with Anthony.
Not because they weren't helping. Because I knew we were going to talk about the thing I was doing a pretty good job avoiding everywhere else.
Anthony doesn't let you hide behind being smart. I could explain almost anything. Eventually he'd ask the question I couldn't explain my way around.
Some of the biggest changes we made had nothing to do with the business. But they changed the way I showed up in the business too."
By referral and by fit.
I work with a handful of leaders. Almost everyone here came through someone else: a leader who sat in a room with me, a client who carried something home and wanted to bring it to a friend.
That's how this has always grown.
One honest note about fit. If all you need is an operating system installed or a scorecard built, I'll gladly point you to good implementers. I used to be one. But most of the leaders sent my way needed both: their business worked, and the person carrying it. That's exactly what this is.
Sometimes I need to meet the people you lead.
Most of this work is one leader at a time. Every so often it reaches the room around you. When I've been in a room with your team, I know something you can't hand me in a briefing. I've watched how they handle a hard moment. Who talks, who stops talking, who waits to see which way the wind blows. That makes me sharper in every conversation we have after it.
Usually it's a planning session. A year to set, a direction everyone leaves holding for real. I've run these inside my own companies and inside other people's for the last decade. Once in a while it's heavier: a group of strong people who have never actually operated as one body, and who need to become that before any plan will hold.
Either way, what happens in the room follows us back into the coaching. I'm still working with you after it. That's what makes it different from booking a facilitator.
More on working with your team →Begin a conversation.
Thank you. It’s with me now, and I’ll be in touch.